William Shakespeare said that we should be great in act, just as we have been in thought. It is not so easy, when you think of it. In our mind, in our own secure inner world, we are all so brave. We all do great deeds. We all save the world. But at the end of the day, it is all reduced to thought.

It is important to have pure thoughts. But even more important is to put them into action, in a proper and righteous way – to be the outer versions of our inner projections.

I have always considered that being consistent and aligned with our inner principles is one of people’s best and most important qualities. It is all about the promises we make to ourselves and to others – and about how we keep them.